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THE STORY
Prince Silvero is a leading Greek company which designs, manufactures and distributes Silver gift items, jewellery and watches. Prince Silvero was founded by Leonidas Vontitsos at January 1994 and began its successful presence in the field of Greek Silverware. Today, 15 years later, the company's outstanding performance has led to leadership in silver manufacturing.
All operations are based on the most contemporary models which are applied througout the organization, from the administrative operations to the state of the art production facility.
The company is based in Athens and accommodates its head office in private premises of a 6-floor building. Additionally, close to the headquarters, Prince Silvero has established its own factory where it produces most of its Silver Gift items collection.
Moreover, there are 4 private retail shops in Greece which contribute to continuous market research and close contact to consumers.
  Retail shops
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THE GOAL
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The fundamental objective of Prince Silvero in the near future is to develop new product lines and enrich company's portfolio, reinforce its presence in the existing markets and also expand to more countries by investing at the same time in the image and international recognition of our brand.
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The company's philosophy
is customer - oriented.
All decisions and procedures emerge
from trade and consumer needs
and aim to total customer satisfaction.
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 Sales gowth chart 1996-2010SUCCESS FACTORS
Prince Silvero strength lies on specific winning factors:
- Exceptional & thorough knowledge of the silver industry
- Flexible company structure
- Highly skilled human resources
- Strong commercial bonds with customers
- Innovation & continuous market research
- Passion for work
- Total dedication to the highest quality of all products
Based on these essential factors, Prince Silvero has accomplished a notable
sales growth over the years, which ranges around 800% of initial turnover
and gives company a boost for development and investment.
THE RANGE
Prince Silvero Group contains 5 product lines, which are:
Stainless steel watches, jewels and accessories
for both men & women
Silver jewels with semi-precious stones
in fashion and classic style
SILVER GIFTS
Frames & icons, desktop & decorative items, etc.
Baby collection with frames, photo-albums,
gift items for newborns
 Gold jewels of 18 carats and precious stones
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INTERNATIONAL EXHIBITIONS
In addition, Prince Silvero participates in the most prestigious international fairs like BaselWorld, Macef, JCK, Vicenza Oro, Eclat de Mode, Jewellery Arabia, Iberjoya and Inhorgenta, aiming to exhibit all new products, keeping in touch with the international environment & global trends and enhance company's profile.
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DISTRIBUTION
This company' s distribution network, which consists of more than 2,000 customers and extends to more than 20 countries all over the world.
Nowadays, Prince Silvero products are present to selective stores at many European countries like Italy, France, Germany, Spain, England, Sweden, Switzerland, Croatia, Russia, Cyprus, Malta, Turkey, Ukraine, also to most countries of Middle East like Saudi Arabia, Kuwait, Lebanon, Dubai & Syria.
Furthermore, Prince Silvero operates a well-organised sales network of 15 salespeople, covering all points of sale on time with consistency, accuracy and reliability.
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ADVERTISING
Moreover, company's brands are heavily advertised in Greek market through famous international lifestyle magazines like Vogue, Men's Health, Playboy, Cosmopolitan, Marie Claire, Madame Figaro and also through radio & outdoor promotion. Such activities are being applied to foreign markets as well throughout our partnerships and based on local culture.
INTERNET
Visetti has a very strong presence on internet through an appealing & complete website, where anyone can get a full idea of brand's profile and image.
An increasing number of people visit the website, which is based on flash technology & modern concept.
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Contact
Headquarters: St Skamandrou, 63, 12133 Athens - Greece T: +302105775422 F: +302105777861
E:
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,
Αυτή η διεύθυνση ηλεκτρονικού ταχυδρομείου προστατεύεται από κακόβουλη χρήση. Χρειάζεται να ενεργοποιήσετε την Javascript για να τη δείτε.
, www.princesilvero.gr, www.visetti.com
Subsidiary: St Vakxou, 32, 54629 Thessaloniki - Greece T: +30 2310 515023 F: +30 2310 515023
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